A new tribute fragrance to Aaliyah, Aaliyah by Xyrena, has been developed in close collaboration with the late singer’s mother and brother Diane and Rashad Haughton.
“It has been wonderful working with Xyrena to create an incredible fragrance that embodies the beauty, mystery, and creativity that my sister infused into every aspect of her life,” said Rashad.
According to a press release:
By consulting with both her mother and brother, Xyrena was able craft a true aromatic tribute inspired by actual fragrances Aaliyah wore. The resulting fragrance is unisex but leans masculine, as Aaliyah favored traditional men’s scents in line with her signature, sexy tomboy image. The formula is also a hue of black, which was Aaliyah’s favorite color. Aaliyah by Xyrena has base notes of vanilla, sandalwood, amber, and jasmine; middle notes of black pepper, violet and leather; with top notes of mint, lavender and mandarin.
“I grew up with Aaliyah’s music,” said Killian Wells, CEO of Xyrena. “As a huge fan, this is a very personal release for me and my company. We set out to create a fragrance to be cherished by Aaliyah’s fans and also introduce her to a new generation.”
The luxury Extrait de Parfum is available for pre-order, starting today for $64 – with shipments beginning in mid-October. 5% of the gross sales from the fragrance will be donated to The Aaliyah Memorial Fund.